Today blogging is considered as one of the best ways to gain online
recognition as well as earn money. Hence, the competition in this field
has also increased to a great deal. In addition to writing unique and valuable content
for your blog, it has become necessary to promote it so as to gain a
good number of readers. You need to market your blog so as to get a huge
readership and attention online. With so many blogs present online, it
becomes really tough to direct traffic to your blog. Having a proper promotional strategy is the basic requirement to move ahead in the process and get success.
Promoting the blog not only enhances its visibility but also proves to
be effective in generating leads and also brings in more business. Here
are some effective promotional tactics which can be implemented to
market your blog.
Read: Five Essential Content Strategies that Will Help Your Online Business
10 Steps to Jump Start Traffic to a New Blog
Social media marketing
You might be aware of the power of social media platforms like facebook,
twitter, YouTube etc. All these sites receive a huge amount of traffic
everyday and can be the best hotspots for blog promotion. You can create
fan pages and communities and promote your blog among huge number of
people for free.
Read: Social Media Tools To Increase Online Business
Conduct contests and offer attractive prizes
In order to generate traffic towards your blog, you can start contests
and offer attractive prizes to the winners. People might start visiting
your blog with the motive of winning the contest and getting prizes
thereby increasing the blog traffic.
Ad banners
There are some reputed sites that provide the facility of creating
banners and adding them on their sites. You will have to pay a certain
amount for availing this facility. The visitors of that website can
easily be directed towards your site by these ad banners.
Guest blogging
You can also market your blog by means of guest blogging. The process
requires posting a high quality blog on other’s website and getting a
backlink to your blog. This is an effective way to get high traffic from
top ranking sites to your blog. There are certain things that you need
to keep in mind while guest blogging. You need to select a high ranking
blog in your same niche and produce a high quality and informative
content so as to get it approved from the blog owner.
Read: Why and How to Write Guest Blogs
Social bookmarking
Backlinks play an important role in generating traffic to the blog. So,
you should get backlinks from the top social bookmarking sites. Most of
the sites provide backlinks for free and you can easily promote your
blog by means of these sites.
Read: Submit your post to 250 social bookmark sites
Blog commenting
Commenting on the blogs operating in the same niche can be an effective
way to promote your blog among the interested group of people who can be
active readers of your blog also.
Read: Why You Should Comment On Other Blogs
The above discussed methods are effective in blog promotion and can help
you market your blog and generate huge bucks. All you need to do is to
prepare your action plan and work accordingly so as to get the best
results.
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